About Us

Our programme consists of books, games, toys and associated materials. Developing products to complement our books is important because of the additional value they bring to the reading and sharing experience. Child's Play provides children with opportunities to learn through play, developing the whole person through the senses, the intellect and the imagination.

A child's early years are more important
than any other. This is when children learn
most about the world around them,
and the language they need to survive
and grow. For nearly forty years, Child's Play
has put enormous thought and care into
creating exactly the right material for this
all-important time.

Respected by parents and educationalists
alike, the Child's Play programme offers
learning, fun and happiness to children
from the very earliest age. It offers
a wide and diverse range of formats
and experiences that will enrich
and empower every child's life.

Latest News

CHOICES on 2022 Klaus Flugge Shortlist!

CHOICES has been shortlisted for the 2022 Klaus Flugge Prize!


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Let Toys be Toys

Let Toys be Toys